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Tips and helpful hints from the experts in planning and
executing an artful California gay wedding
Part I of II

BY JASON MURAKAWA
The creativity we have as individuals and as a combined
community should be displayed with confidence when planning
a wedding. These tips and people can help you through the
most memorable day and the start of your life as a legally
wedded couple. Remember, we are the trendsetters and arbiters
of taste. Be the “beatnik” generation of the 21st century
and adhere to tradition or break all the rules. And of course,
have fun; it is your day.
THE COUPLE
Chuck Ansel is Vice President of Operations for Universal
Music Publishing's Production Music division and Brian
Gordon is Operations Manager for Countrywide Bank, FSB.
Living in West Hollywood, they met at the Burbank Taco
Bell during a crowded lunch hour; 18 years and one day
from that meeting, they will legally exchange their marriage
vows.
I spoke to Chuck and Brian about the wedding experience they
want for themselves and their guests. These are the basic
starting points for their wedding day: 1. Setting: California
semi-formal attire. Let guests interpret what that means.
2. Art Direction: Every table will be unique using the Small
Masterpiece Collection. 3. Colors: White with blue or purple.
4. Logistics: Oct. 4 at 4 p.m., sunset ceremony at a private
home for 75 guests. (An at-home wedding will save you thousands
in renting a venue and can be extremely effective in creating
warmth, intimacy, and privacy.)
INVITATION
The invitation is the first visual statement and establishes
the setting of the wedding day. Print savings are about quantity,
not necessarily the number of various pieces. However, here
are a few tips on maximizing the opportunity: 1. Print everything
at once—invitation, envelopes, thank you cards, dinner place
cards, menu cards, and programs. 2. Make the invitation and
thank you card a postcard format versus a folded card format.
3. Use the heaviest cover weight paper the printer can print.
It will make the invite feel more substantial. 4. Print addresses
on the envelope flap for a cleaner look. Some printers charge
extra so investigate. Also, there are two kinds of envelope
flaps, pointed and square; square is the format for an invitation.
5. Ink Color should be kept to either formal black, or a
color from the wedding palette. It necessary, go shades darker
to have readable copy. 6. Consider future usage of the printed
pieces. Think creatively and stock up on thank you cards,
envelopes, and dinner place cards for future at-home dinner
parties.
FLORIST
The tabletop environment is where guests will spend most
of their time during a party. Therefore, enliven that environment
with the help of a fantastic florist. Hoot and Heart Co.
in Santa Monica established a unique concept of choosing
seasonal organic flowers much the same way a fine chef creates
a menu from what looks best at market. Brother and sister
Laura and Blake Bachman, owners of Hoot and Heart Co., agree
that these floral tips can help: 1. Choose local, seasonal
flowers. They will be the freshest and most affordable. 2.
Stay away from vases with a wide lip. They always require
more flowers to achieve a desired look. 3. Choose no more
than three hues to tie into a centerpiece and look to the
table settings, menu, and environment for color cues. 4.
If a table is too deep or the noise level will prohibit across-the-table
conversation, a centerpiece that is a bit higher can create
intimacy. 5. If all else fails buy flowers in bulk. Three
dozen of the same flower is much better than six stems of
different flowers.
CATERER
Reserve a private chef early in the process as talented chefs
are in high demand. From personal experience, every chef
has signature dishes that are big hits. Yet even some great
chefs aren’t sensitive to food presentation, and this detail
and can greatly compliment the experience at a reception.
Paul McCullough, owner of Paul’s Kitchen and one of the finalists
in last summers Food Network’s The Next Food Network Star,
has some wonderful advice. Paul has been featured on television,
radio, and interviewed for magazines and is currently writing
his own cookbook titled, Simply Fabulous Food, A Taste of
Celebrity.
Here are Paul’s tips for an at-home wedding. 1. Budget: Be
realistic. Let the caterer know what you can spend. Great
food can be had at many different price points. 2. Food should
cost about the same for a buffet or seated dinner. The price
increase of a seated dinner is the additional staff required
to get the food out fast and to the tables. 3. Plan a menu
that suits the style of your wedding. Whether an upscale
meal or down to earth comfort food, order what you love.
And don’t be shy; ask to sample some of the cuisine. 4. Set
a table for the kids. Cover the top with butchers’ paper
and provide crayons and stickers. The chef can prepare kids’
meals and consider hiring one or two baby-sitters. 5. Many
times the garage works as a great kitchen space. Kitchen
equipment can be rented for a nominal fee and will keep the
mess out of the house.
STAFFING
Wait staff includes servers and bartenders. Like a private
chef, book these professionals early. Good help is hard to
find, and in this city, knowledgeable staffing is critical
to the seamless flow of your wedding. Art Levyas, a freelance
bar and event manager who also works private at-home events,
is the person to see.
Many of Art’s experienced tips will help you order confidently
in the areas of staff, liquor, and glassware. 1. One bottle
of wine equals five glasses. 2. A cocktail and passed hors
d'oeuvres reception needs three to five all-purpose glassware
per person for a simple bar consisting of red and white wines,
a possible pre-made specialty drink, soft drinks, and bottled
water. 3. One to two bartenders per 50 people for a simple
bar. A roving wait staff walking around the party refilling
glasses is quick, and also cuts down the rental order of
glassware. 4. Remember blended drinks make noise pollution
every time a blended drink is ordered. 5. Having a full bar
means spending more money. You will need additional staffing,
liquor inventory, and glassware. You can’t serve a martini
in a wine glass! 6. For a seated dinner, it is best to have
one waiter per table or one wait staff per eight people.
7. Stagger the waitstaff to cut down on cost. As the party
is winding down, release some of the waitstaff who hit the
five-hour minimum. 8. Dress the staff in all black, bistro
attire, casual daytime, etc. Coordinate their dress to compliment
the overall wedding environment.
EVENT COORDINATOR
I turn to Craig Kraynick, owner of 4C•foresee, with 14 years
of, and well versed in “foreseeing” any problems that a client
would normally not think about. Craig is the maestro, organizing
all the parts and syncing them together. An experienced coordinator
will help advise of the possibilities, deal with timing and
flow, support, advise of shortcuts, answer questions and
deal with any troubleshooting, and help a couple achieve
as close to their vision with what they can actually afford.
According to Craig, a walk-through of the site with all involved
vendors is invaluable to ensure everyone is on the same page
and where ideas are shared and confirmed. And on the “day
of” it is crucial that vendors arrive on time, stay on schedule,
and follow through every last detail as discussed. Get everything
in writing and thoroughly read the contract, advises Craig.
Never assume anything. A coordinator has experience with
many vendors at many levels and has a vast scope of what
things cost.
Resource Guide
Hoot and Heart Co.
Laura and Blake Bachman
www.HootandHeart.com
310-319-9700
Paul McCullough
www.PaulsKitchen.com
323-578-5926
Art Levyas
Freelance Bar/Event Manager
Acaterleyvas@gmail.com
323-788-0691
4C•foresee
Craig Kraynick
www.4cforesee.com
310-463-5079
About the Author
Jason Murakawa of Small Masterpiece (www.SmallMasterpiece.com;
323-931-8800) provides an art direction approach to table
top design. The Small Masterpiece Collection organically
integrates modern day decor with original objects d'art
dating from the mid-18th and early 19th century. Says Jason:
“Planning private at-home parties to wedding ceremonies,
our clientele are confident, discerning, and value the
ambience of entertaining.”
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